> The people that are now spreading COVID misinformation have, for a decade, been spreading false cancer cures, then selling false cures for everything from psoriasis to HIV. Health misinformation is a super profitable business. We look at people who are at the top of the game, like Joseph Mercola, like Mike Adams, so-called “Health Ranger.” These people live in palaces and make millions of dollars
https://slate.com/technology/2021/09/ivermectin-covid-misinformation-social-media-grift.html
The whole point of marketing ivermectin, hydroxychloroquine etc *against* the medical advice is to create a new market for "independent" suppliers - and because it's marketed as "rebel", "banned" etc you can sell cheap substance at prices inflated by a factor of 10x.
In Poland we have a guy (Jerzy Zięba) who made a massive business ($4m per year) by selling very beetroot powder at $4/g while building a "anti-system" image around him, healthcare conspiracies etc.