I don't think anyone has a moral imperative to read theory, just as learning about any other topic isn't a morally good or bad thing to do.
But the political, social, and economic organisation of our world impacts every aspect of our lives. Most people here understand this, understand that morality cannot really be separated from politics in any meaningful way.
So, very often, people will attempt to figure out how things work. To talk through what they think is going on. And what they're doing, is theory. The texts people currently describe as "theory" are mostly doing that, trying to figure out how stuff works and what is and isn't true, and what we ought to do about it.
More often then not, people who aren't very familiar with theory, will end up voicing existing theoretical ideas. That's not a bad thing! I think it's impressive and it makes me feel very optimistic every time I see it happen.
Main reason why Marx is hard to read is because in many of his statements he's plainly wrong, but because he very much wanted to be right, he invented a whole new alternative to logic - the dialectical materialism.
When you read Marx, you know he's wrong, but then you're being told that in order to understand the rest you just must disable all critical thinking (because it's "bourgeois") and accept his method.
When not forced to, it's obviously not an easy thing to do.