How SEO is ruining everything you love about being online.
https://www.currentaffairs.org/2020/12/how-seo-is-gentrifying-the-internet
Interesting article; I already suspected that...
It's sooo long ago for me that searching the web felt good and effective, that nowadays I often don't even start trying.
Because everything is just pointless facebook/insta/youtube buttons anyways, fucks you up with all kinds of popups for this and that (cookies, newsletter, advice to use the app instead, ...). Because pages behave just broken (scripted to death). And eventually also because usually they don't provide anything useful.
How “engagement” made the web a less engaging place
https://www.theatlantic.com/technology/archive/2017/03/how-the-like-button-ruined-the-internet/519795/